The Ultimate Guide to GPS Tracking Technology
- Betty Rafallo
- Aug 5
- 3 min read
Whether you’re managing a handful of service vehicles or overseeing an expansive fleet across multiple regions, knowing the real-time location of your assets isn’t just a convenience—it’s a necessity. GPS tracking technology gives fleet operators the visibility they need to improve efficiency, enhance safety, and reduce operating costs.
In this guide, we’ll break down what GPS tracking is, how it works, and how forward-thinking organizations are using it to stay competitive.

What is GPS Tracking?
GPS (Global Positioning System) tracking uses satellite signals to determine the exact location of a person, vehicle, or asset in real time. When paired with a cloud-based platform like MyGeotab, GPS tracking goes beyond dots on a map—it becomes a powerful tool for managing operations, maintenance, driver behavior, and more.
At Can-Am Telematics, we help organizations implement GPS tracking in a way that aligns with their goals—whether that’s improving service response times, reducing idling, or staying compliant with industry regulations.
How GPS Tracking Works
GPS tracking devices—like Geotab’s GO9 or GO Rugged—are installed in fleet vehicles or connected to movable assets. These devices communicate with a network of GPS satellites orbiting the Earth to calculate the asset’s position. The data is then transmitted to a secure cloud platform where it can be accessed by fleet managers in real time.
Here’s a simplified breakdown of the process:
Signal: The device receives signals from at least four GPS satellites.
Positioning: It calculates latitude, longitude, altitude, and speed.
Data Transmission: That data is sent to the cloud via cellular or satellite networks.
Fleet Insights: The information appears in your fleet management platform (like MyGeotab), where you can view locations, set alerts, generate reports, and make data-driven decisions.
Types of GPS Tracking
Depending on your business needs, there are several types of GPS tracking technologies you can implement:
1. Vehicle Tracking
Track the real-time location of fleet vehicles. Monitor routes, stop durations, idling, speeding, and more. This helps reduce fuel costs and improves dispatch efficiency.
2. Asset Tracking
For trailers, generators, heavy equipment, and other high-value assets, GPS trackers like C-TRAQ provide long-lasting, battery-powered tracking even in remote areas. Get alerts when an asset moves unexpectedly or leaves a job site.
3. Dash Cam Integration
Solutions like Surfsight and VuDrive combine location data with video evidence. Gain visibility into driver behavior, reduce liability, and promote safer driving with AI-powered event detection.
Key Benefits of GPS Tracking for Fleets
Increased Operational Efficiency
Route optimization, reduced downtime, and streamlined dispatching lead to faster service and better use of your team’s time.
Improved Driver Safety
Monitor driver behavior in real-time. Set alerts for speeding, harsh braking, or rapid acceleration. Use this data for coaching and recognition.
Reduced Costs
Less fuel waste, fewer breakdowns, and proactive maintenance scheduling all add up to measurable savings.
Theft Recovery
If an asset goes missing, GPS tracking makes recovery faster and more likely. Set geofence alerts to detect unauthorized movement.
Regulatory Compliance
For fleets subject to ELD (Electronic Logging Device) mandates, GPS tracking solutions can integrate seamlessly with compliance tools to automate recordkeeping.
Real-World Applications
We work with fleets across industries—from construction and energy to field services and government—each with its own operational challenges.
For example:
A pest control company tracks technician arrival times to ensure customers are served on schedule.
A municipality uses GPS to monitor snowplow routes and optimize resource allocation during storms.
A construction firm tracks equipment to prevent theft and ensure tools are returned to base at the end of each day.
No matter the industry, Can-Am Telematics brings deep implementation experience and ongoing support to help you get the most from your GPS investment.
Choosing the Right GPS Tracking System
When evaluating GPS solutions, look beyond just the device. Consider:
Ease of use: Can your team access the platform and get insights quickly?
Scalability: Can it grow with your fleet?
Support: Is your provider available when you need them?
Integration: Does it work with your other systems, like ELDs or maintenance platforms like Fleetio?
With Can-Am Telematics, you’re not just buying hardware—you’re getting a partner who understands your goals and supports you every step of the way.
Ready to Transform Your Fleet?
GPS tracking is no longer a luxury—it’s a standard for businesses serious about performance, safety, and accountability. The good news? Getting started is easier than you think.
Talk to our team at Can-Am Telematics for a no-obligation consultation and see how we can tailor GPS tracking to your fleet’s needs.
Can-Am Telematics
Smarter Tech. Safer Fleets. Real Results.
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